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The Genius Awards recognizes excellence in four categories of marketing analytics. Only client-side, brand marketers can enter, but agencies, vendors and others can nominate a brand marketer — and enter on that brand’s behalf with their permission. We will also reach out directly to nominated marketers and encourage them to enter. 

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Marketing Analytics GROWTH

Recognizes achievement in business growth driven by the specific and demonstrable impact of marketing analytics.

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Marketing Analytics Innovation

Recognizes achievement in the use of a progressive, analytics-based, approach to solve a business challenge or seize an opportunity.

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Marketing Analytics Adoption

Recognizes achievement in the organizational adoption of marketing analytics to boost business outcomes.

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Marketing Analytics Storytelling

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Recognizes outstanding achievement in the use of data to tell enlightening, visual stories that support business goals and/or open up new opportunities.

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